Predmetnik

In the era of globalization, the time of the integration of the Slovenian market with foreign markets, always comes to contact between different cultures. It should be taken into account that cultural characteristics, rather than economic can make a difference in the performance of the organization, mainly due to cultural diversity or conflict of values.

In this course you will learn about the basic concept of communication, communication process and how to communicate in contact with other cultures. You will learn about the communication process within the organization and the strategic aspects of the design of communication processes in an organization, means and methods of communication and transmission of messages, communication with business partners, negotiations, presentations, some cultural differences in international business relations, lobbying, business etiquette, culture and ethics in communication and the peculiarities of each civilization and cultural entities.

Due to the increasing integration of international markets and the need for knowledge of the business and also informal communication with other cultures, this course represents a huge competitive advantage for you at the entrance and the functioning of the labour market.

Izvajalec: doc. dr. Mlaker Kač Sonja

Asistent: doc. dr. Mlaker Kač Sonja